Culture + Co.
BRAND IDENTITY + PACKAGING DESIGN + SIGNAGE DESIGN
Culture + Co. is a Nashville restaurant located in L+L Marketplace. This cheese, charcuterie, and wine focused dining experience exists to bring people together around exceptional cuisine and service. Culture + Co.’s menu features local, hand-selected ingredients with an emphasis on sustainable and organic cheese and wine. Culture + Co. features an open air kitchen to create a memorable communal dinning experience like never before. Culture + Co.’s brand evokes an organic, modern and playful tone across all areas of the business. Culture + Co.’s brand identity design showcases a playful and personalized mark that symbolizes creativity and exploration which Culture + Co utilizes when crafting each dish.
During Brand Research we worked together to craft the tone of the brand. Culture + Co. places emphasis on creating a really unique and inviting environment that would encourage communal gatherings around wine + cheese - it was important the design reflected these values.
BRAND KEYWORDS
Playful/Fun
Modern
Romantic
Organic