Create Nashville

BRAND IDENTITY

Create Nashville curates seasonal and long-term pop-ups and art installations within in the Nashville community. The work intends to inspire connection and purpose beyond purely aesthetic use. Working primarily in the event industry, Create Nashville focuses attention on drawing an audience to local businesses and events large and small to support the growth of their clients business. Through the partnership of of art + events, Create Nashville works to highlight makers and artists within the community. Each project leverages talent by creating unique collaborations between the creative and corporate community through local art installations.

Create Nashville’s brand identity design was rooted in modern clean design utilizing small subtle customizations through the letterforms. The main wordmark showcases a ligature between the e and a highlighting the value of community and connection it creates with its audience.

BRAND KEYWORDS

• Simplistic

• Modern

• Imaginative

• Artistic/Handmade